Design Your Best: Tips for the Professional
The kitchen and bath are the most elaborate rooms in the house and define the house’s character; and a great kitchen can raise the price of a mediocre home. As a designer or contractor, it is your job to provide the consumer with the best value for their budget and best design for their lifestyle.
Don’t Stay in the Box
As a designer, it is important to find new ways to differentiate each room in the house. Customers don’t want a cookie-cutter home. Instead of a generic or ready-made backsplash, use a unique patterned stone slab such as a cool onyx or something completely unpredictable that has a uniqueness of character. These little upgrades will set you apart when a customer is deciding on a designer for their renovation and design needs.
Function – and Experience – First
The most important design aspect to keep in mind when renovating a kitchen is to make it functional. These nuances require experience such as knowing how to deal with dimensions and what is the most optimal place to locate any functional part of the kitchen (and the same applies for a bath.) This is why customers are hiring a professional. Make sure you are always putting function first and show your clients when they need clarification. Point out common mistakes made by less experienced designers or DIY’ers. No matter how well you market yourself, nothing can substitute for experience.
Think function first in the kitchen.
In today’s world, the contractor and designer must know how to market themselves, and a lot of referrals happen digitally. It is your job as a professional to increase your odds for business. Take a beginner class in online communication and social media. Create a basic website with relevant contact information, and update your social media presence to increase your chances of being hired.
Find ways to differentiate every room in the house.
Finally, make sure you have consistent style. If you are not naturally a very aesthetic person, make sure that if you plan to mix and match color and patterns in your design that it does not clash or cheapen the overall look. One of the biggest renovation mistakes includes a well-thought-out renovation overshadowed by bad design elements.
– By Raf Howery, CEO of Kukun, a company that offers transparent home renovation tools, helping consumers hire the right professional at the best price. Learn more at www.mykukun.com.
This entry was posted on Tuesday, December 29th, 2015 at 12:03 PM and is filed under Bath Design, Business, Creativity, Kitchen Design, Social Media. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.