KBB Collective | The Designers' Corner

Feb 11 2016

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Going Blue with Tile

Blue - lifestyle                                                      Blue
Sacramento, Calif.-based designer Kerrie Kelly of Kerrie Kelly Design Lab decided to spread her wings and launched a collection of tiles with Tile Bar. The collection, Blue My Mind, consists of eight tile designs with a blue-and-white palette. KBB spoke with Kelly to find out more on her inspiration and how she started her collection.

How were you involved in the design?
KK: Our design process began by reviewing photos taken from our recent travels to Milan, London, Nice, New York and of course, California. We then formulated our concepts in CAD, applying layers of color and materials. Once we submitted the designs to the TileBar team, we discussed wanting a variety of price point for the consumer market. This is where we started picking and choosing which designs would receive glass, marble or porcelain applications.

Catch My Drift                                                    Catch My Drift Tile

Where did the inspiration for the design come from?
KK: Our team came up with designs based on our favorite jewelry pieces, accessories and silhouettes from recent travels.

How does this go along with your design work?
KK: This collection blends seamlessly with our day-to-day design specification. The color inspiration was originally based on our blue Silestone Albedo countertop, created with Cosentino. To now be able to call out tile for our client projects that provides color, pattern and a classic aesthetic is invaluable to our process with clients.

Take the Plunge - lifestyle                                                      Take the Plunge Tile

How/when did you design this product?
KK: I met the TileBar team at KBIS in January 2015. We were designing the collection by March and launching our prototypes in New York at ICFF by May 2015. And now we celebrate the official launch to public this month!
What advice would you give another design who wants to start their own line?
KK: The answer is “no” until you ask! The TileBar team is such a young, fun, hip, savvy company, that if you have a good idea, they are ready to listen and possibly collaborate with you, too.

This entry was posted on Thursday, February 11th, 2016 at 4:14 PM and is filed under Creativity, Inspiration, KBIS. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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