K+BB Collective | The Designers' Corner

Aug 31 2016

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Social Media and the K&B Industry

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We love joining in on #KBTribeChat, which takes place every Wednesday from 2-3 pm EST across Twitter. Every week a topic is discussed and manufacturers and designers alike all jump in with opinion, advice and facts. This week we discussed the importance of social media in our industry, with #KBTribeChat supplying the questions. Even though I’m a millennial, I still have quite a lot to learn when it comes to social media, and these folks really showed me.

  1. Is Twitter useful to you beyond #KBTribechat?
    Twitter is like real-time dialogue – you could get drawn into it all day chatting with others in the business and clients if you could. It also allows you to post links, whereas Instragram doesn’t.
  2. What social platforms are musts? For what reasons?
    This one is pretty clear: Twitter, Instram, and Facebook. GooglePlus is a must for SEO users, and Houzz and PInterest are also helpful for reaching new clients.
  3. What advice do you have for the design pro who is skeptic about social media?
    Although it’s doubtful that anyone really has skepticism, we all agreed that you need to figure out who your target audience is and what platform they use. Several designers also pointed out that social media in itself is a great outlet for showing off design skills.
  4. How has social media benefited your business?
    Everyone agreed that social media is crucial. It allows a new group of users to engage and provide real-time feedback, is a great networking tool and is marketing without physically going door-to-door.
  5. Do you have a strategy for when to like a tweet and when to retweet?
    Retweets show up as “repeats” of what someone else tweeted, while likes just add up little hearts next to the tweets. Basically, if you want to share with your audience someone else’s tweet, then retweet it. If you just want to show appreciation for a tweet, but it’s not applicable to you business, then like it.

If you want to join in next week, just follow @KBTribeChat on twitter, and when it comes time for the talk, find #KBTribeChat. You can participate by adding #KBTribechat to the end of your tweets. See you next time!

This entry was posted on Wednesday, August 31st, 2016 at 3:01 PM and is filed under Business, Social Media. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

Comments


  1.  Stacy Garcia |

    I’m pleased to see your recap of yesterday’s KBtribechat. This is a really good idea. Your answers are concise and accurate! Thank you.